Paid Acquisition Management
We manage & scale all of your paid search & paid social traffic.
We've driven impact at
Work with us to:
Setup your SEM & social acquisition efforts & generate demand for your product
Validate your Paid Acquisition traffic by acquiring SQLs & Opportunities
Optimize & Scale your existing paid acquisition strategy
How we help SaaS teams manage their paid acquisition seamlessly
1. Preliminary Analysis of your existing Marketing Strategy
We delve deep into your existing growth strategy to identify gaps and fixes. Basis the analysis, we segment your audience and develop Ideal Customer Personas.
2. Keyword Research & Capturing Intent
Working closely with your sales team and pre-existing data, we dissect and capture the intent accurately to customize end-to-end customer journey.
3. Ad Copy Development
Leveraging our vast experience, we carefully craft the messaging in your ad copies that resonate the most with your inbound traffic.
4. Aligning your Landing Pages with Intent
We constantly analyze traffic interactions with your landing pages to iteratively develop the most optimized structure, design and copy of your website.
5. Reporting & Analytics
We identify key metrics and develop a custom reporting framework to bring together siloed data from all your data sources - web, product, and sales - to give a holistic picture of paid acquisition.
6. Optimizations - CRO
Our rigorous focus on maximizing the ROI out of every implementation enables us to conduct CRO experiments across different properties and lifecycle of your traffic.
See how we have helped other SaaS brands fuel up their growth engine
What other SaaS brands are saying
Head of Growth, Appknox
When SaaS Growth Advisory reached out to me in its early days to explore synergies with Appknox, I was a little wary of working with yet another growth company. We had previously invested in Paid Acquisition & ABM, and did not witness any results or ROI. Despite this, I took the chance & they grasped the opportunity.
They launched multiple experimental campaigns aggressively, to test out different use cases and then, scaled the best performing ones. From capturing intent correctly to development of landing pages & funnel analytics, they did everything to deliver results & drive ROI out of ads.
Bringing data to the forefront with their unique approach of blending engineering & marketing is their moat. Discipline by cadence & iterative improvements on top of solid foundations makes them stand out from the rest of the growth folks.
When Docsumo started focusing on demand generation, one of our priorities was to leverage Paid Acquisition while we developed strategy for organic growth.
SaaS Growth Advisory did a fantastic job in laying the foundations of paid acquisition for us. Nimble experimentation on multiple channels allowed us to shortlist channels with seemingly good ROI.
Additionally, their high touch collaborative approach helped us in dissecting intent correctly and customizing the traffic journey accordingly.