How we helped Appknox generate a pipeline worth $112k within 6 months
Appknox signed up to our Paid Acquisition Management service and we generated a pipeline value of $112,000 and 35 opportunities, with a break-even period of 3 months.
What other SaaS brands are saying
Head of Growth, Appknox
When SaaS Growth Advisory reached out to me in its early days to explore synergies with Appknox, I was a little wary of working with yet another growth company. We had previously invested in Paid Acquisition & ABM, and did not witness any results or ROI. Despite this, I took the chance & they grasped the opportunity.
They launched multiple experimental campaigns aggressively, to test out different use cases and then, scaled the best performing ones. From capturing intent correctly to development of landing pages & funnel analytics, they did everything to deliver results & drive ROI out of ads.
Bringing data to the forefront with their unique approach of blending engineering & marketing is their moat. Discipline by cadence & iterative improvements on top of solid foundations makes them stand out from the rest of the growth folks.
When Docsumo started focusing on demand generation, one of our priorities was to leverage Paid Acquisition while we developed strategy for organic growth.
SaaS Growth Advisory did a fantastic job in laying the foundations of paid acquisition for us. Nimble experimentation on multiple channels allowed us to shortlist channels with seemingly good ROI.
Additionally, their high touch collaborative approach helped us in dissecting intent correctly and customizing the traffic journey accordingly.